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‘He Gets Us’ Super Bowl 2025 Ad about Jesus returns for third consecutive year

The 'He Gets Us' campaign aired its third Super Bowl ad in 2025, featuring a 60-second spot titled 'What Is Greatness?' that emphasizes kindness through emotional imagery and music.
The campaign aims to reshape public perception of Jesus Christ and Christianity, having generated 10.8 billion video views and attracted 49 million website visitors as of early Sunday evening.
Funding for the campaign remains largely undisclosed, with significant support from Hobby Lobby founder David Green, according to a Come Near spokesperson.
U.S. Rep. Alexandria Ocasio-Cortez criticized the ad's expense, suggesting that Jesus would not endorse spending millions on Super Bowl commercials, while a spokesperson defended the strategy for its cultural impact.

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Showbiz411

Billy Graham Grandson Behind "He Gets Us" Campaign, Has Misused Johnny Cash Song in Ads - It's About Elvis - Showbiz411

Martin Gore of the electronic pop group Depeche Mode once wrote a song called “Personal Jesus.” It was about Elvis Presley and his wife Priscilla. Gore said in an interview with Marisa Fox of Spin Magazine: “It’s a song about being a Jesus for somebody else, someone to give you hope and care. It’s about […] The post Billy Graham Grandson Behind “He Gets Us” Campaign, Has Misused Johnny Cash Song in Ads — It’s About Elvis appeared first on Showbi…

12 days ago

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The Express Tribune

‘He Gets Us’ Super Bowl 2025 Ad about Jesus returns for third consecutive year

For the third consecutive year, the “He Gets Us” campaign aired an advertisement about Jesus Christ during the Super Bowl, bringing a faith-based message to the commercial lineup of the Kansas City Chiefs vs. Philadelphia Eagles showdown. The 60-second spot, which aired during the first half of Super Bowl LIX, was designed to explore “how Jesus redefined true greatness and what it might mean for us,” according to a campaign spokesperson. With Su…

Oh Look, 'He Gets Us' Is Using Jesus to Virtue Signal Again

13 days ago

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Adweek

Creatives React: 'He Gets Us' Super Bowl 2025 Ad

Experts praised the ad's simple, powerful message, but noted that format is getting repetitive.

13 days ago

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USA Today

He Gets Us Super Bowl commercial 2025: 'What is greatness?'

For the third year in a row, He Gets Us is running a Super Bowl commercial.

13 days ago·United States

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janetmefferd.com

Fresh off a new reveal about its not-so 'nonprofit,’ American Reformer Criticizes ‘He Gets Us’ – After Taking $110K from the Foundation that Launched It

It’s been a very awkward week for the Woke Right leaders over at American Reformer, and their reaction to a new “He Gets Us” Super Bowl ad just made it even more awkward.During the Super Bowl broadcast on Sunday, the oft-criticized campaign aired another commercial aimed at drawing viewers to, as it says, “rediscover the love story of Jesus.”Thanks for reading Janet Mefferd! Subscribe for free to receive new posts and support my work.This year’s…

12 days ago·Washington, United States

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