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Haier Biomedical Hosts European Partner Summit in Rome and Advances "In Europe, for Europe" Strategy

Haier Biomedical targets over 50% global revenue from international markets by 2027 and expands localized, scenario-based solutions with 37 partners from 23 European countries.

  • On March 11, 2026, Haier Biomedical convened its European Partner Summit in Rome with 37 regional partners from 23 European countries, unveiling a broadened laboratory solutions portfolio and framing 'Advancing Together- Sharing the Future of Biomedical Innovation' as its theme.
  • New strategy documents emphasize the 'In Europe, for Europe' localization principle, guiding Haier Biomedical's investments in local sales, service, and product expertise across over 18 countries.
  • Product highlights included the EU MDR-certified Plasma Apheresis System XJ-III, the U-Blood intelligent blood management system, and automated biobank solutions integrating RFID-enabled ultra-low temperature storage and liquid nitrogen systems.
  • Financially, Haier Biomedical reported 2025 revenue exceeding RMB 2.3 billion, with international revenue RMB 840 million and AI-driven solutions ; Enrique Wang reiterated targets for over 50% international revenue by 2027 and over 50% revenue beyond refrigeration by 2028.
  • Partners showcased regional deployments that validated solutions, including a French biosafety cabinet with over 230 units across over 100 customers, Slovenia large-scale pharmaceutical installations, Denmark public tender wins, and a commitment to strengthen localized operations in 2026 and beyond.
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Haier Biomedical Hosts European Partner Summit in Rome and Advances "In Europe, for Europe" Strategy

ROME, March 11, 2026 /PRNewswire/ -- Haier Biomedical recently convened its European Partner Summit in Rome under the theme "Advancing Together - Sharing the Future of Biomedical Innovation," which brought together 37 regional partners and industry leaders from 23 European…

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PR Newswire broke the news in United States on Wednesday, March 11, 2026.
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