Gwyneth Paltrow Faces Backlash over Israel Real Estate Ad
The ad for a 51-storey luxury project drew criticism as commenters cited the Gaza conflict and hundreds of thousands of likes fueled the backlash.
- Actor Gwyneth Paltrow faced online backlash after appearing in a promotional video for 51 Park, a luxury residential development in Herzliya, Israel, released on Sunday by developer Aviv by Melisron.
- Critics condemned the campaign on social media, citing the ongoing conflict in Gaza and Lebanon as reasons for opposition. Activist Alana Hadid described the ad as 'tone deaf,' while others labeled it 'complicit.'
- Makeup influencer Matt Bernstein slammed the participation as 'incomprehensible' greed, while online discourse focused on reports of a $10 million agreement. Commenters also circulated 'Free Palestine' messages across social platforms in protest.
- Israeli influencer Hen Mazzig praised Paltrow's decision, while supporters including actor Selma Blair commented 'Love her even more' on his post. Ari Ackerman named her a 'Monday Mensch' following the campaign.
- Paltrow is not the only high-profile celebrity to face scrutiny for business partnerships involving Israeli projects. Leonardo DiCaprio previously encountered backlash for his reported financial stake in a Herzliya Marina eco-hotel approved in 2025.
14 Articles
14 Articles
The winner of an Oscar award was attacked on social media by activists because she advertises an Israeli real estate group while Tel Aviv bombs Lebanon and destroys Gaza. In Italy the petition against Nevo
While the armed conflict with Israel is unleashed in the Gaza Strip, American actress Gwyneth Paltrow received a...
Gwyneth Paltrow ad for Israeli luxury highrise called 'dystopian,' 'tone deaf' online
After facing a week of online criticism for appearing in a promotional video for 51 Park, a 51-storey luxury residential development in Herzliya, Israel, actor Gwyneth Paltrow is keeping quiet on social media and has yet to address the backlash publicly.
Gwyneth Paltrow branded 'Genocide Queen' after starring in Israeli property advert
Gwyneth Paltrow has found herself at the centre of a fierce online storm following her appearance in an advertisement for 51 Park, an upmarket residential development in the Israeli coastal city of Herzliya. The 53-year-old Academy Award winner, known for her roles in Shakespeare in Love and for founding the wellness brand Goop, has been subjected to a torrent of criticism from pro-Palestinian campaigners since the commercial began airing.Activi…
Shitstorm around Gwyneth Paltrow: For a commercial on Israeli television, she is attacked on social media as "Gwyenocide".
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