Guillaume Payen Is Appointed Marketing and Commercial Executive Director of Atol

The cooperative Atol announces the appointment of Guillaume Payen to the position of Marketing and Commercial Executive Director. He joins the management committee alongside Eric Plat, President and CEO, in a key strategic context for the brand. x The new Marketing and Commercial Executive Director of Atol, Guillaume Payen, will be responsible for increasing the visibility of the brand, increasing its attractiveness and commercial performance, w…