Guardian's first Substack experiment is republishing food newsletter

The Guardian experiments with republishing its food newsletter on Substack

The Guardian has started cross-posting its weekly food newsletter, “Feast,” to Substack, where it hopes to reach new audiences. This is an experiment, according to Press Gazette’s reporting; if Feast succeeds on Substack, The Guardian may progress to offering unique content on the platform, and republishing other existing newsletters there. Press Gazette reported that the move is part of the publication’s multi-year transformation plan, Project …

Guardian's first Substack experiment is republishing food newsletter

The Guardian has decided to experiment with Substack by recreating its weekly food newsletter Feast on the platform. The Substack play is part of Project Berger, the multi-year transformation plan designed to make The Guardian “more visual, digital and experimental” as first outlined by editor-in-chief Katharine Viner to Press Gazette in October. Feast has more than 100,000 subscribers and open rates of almost 70%, according to The Guardian. It …

The Guardian begins cross-publishing its Feast food newsletter, which has 100K+ subscribers, to Substack, as part of its Project Berger platform strategy

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