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The Guardian Clarifies ‘Misunderstanding’ About an Opinion Piece on an Israeli-Founded Bakery

The Guardian revised its column linking Gail's bakery to Israeli founders and investment after protests and accusations of antisemitism amid vandalism targeting the chain.

  • On Tuesday, The Guardian edited Jonathan Liew's opinion after wide criticism for calling Gail's proximity to a Palestinian café 'an act of heavy-handed high-street aggression'.
  • Founded in the 1990s, Gail's was started by British-Israeli founder Gail Mejia with early input from Israeli entrepreneur Ran Avidan; it now has almost 200 UK locations and Bain Capital as its largest shareholder, signing an open letter supporting Israel after Oct. 7, 2023.
  • In London's Archway, a newly opened Gail's branch had windows smashed twice and graffiti reading 'Free Gaza', 'reject corporate Zionism', and 'Boycott Gail's Funds Israeli Tech', and The Guardian's clarifying note addressed claims it downplayed vandalism.
  • Critics responded with protests and complaints; Alex Gandler called the column 'an astonishing exercise in bigotry' and urged withdrawal, while CAMERA UK condemned it as downplaying intimidation.
  • A March 17 screenshot shows the paper repositioned the heavy-handed high-street aggression line to follow gentrification accusations, while photographs of a Covent Garden branch and public comments kept the debate visible.
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The Jewish Chronicle broke the news in on Wednesday, March 18, 2026.
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