Take-Two CEO Reveals Why AI Didn’t Help GTA 6 Development

Take-Two CEO Reveals Why AI Didn’t Help GTA 6 Development

In a recent interview, Take-Two’s CEO opened up about AI usage in GTA 6. However, according to Strauss Zelnick, generative AI not only didn’t help the development of Grand Theft Auto 6, but it might not have had any benefit at all. GTA 6 Apparently Didn’t Save Money Using AI Screenshot: Rockstar Games In a recent interview with Bloomberg, Take-Two CEO Strauss Zelnick recently opened up about GTA 6’s development costs. However, the conversation g…

Take-Two CEO reflects on unsustainable video game production costs as GTA 6 nears release

Grand Theft Auto 6 is set to be one of the biggest games of the decade, with a production that has reportedly cost over a billion dollars, and a release date looming ever close this November. With these blockbuster numbers in mind, CEO of Take-Two, the parent company of Rockstar Games, reflected on the rising cost and sustainability of video game production for titles that, while popular, aren’t selling like Grand Theft Auto.

GTA 6 Company "Exploring" AI To Help Make Games "Smarter" And Possibly Bring Down Costs

Grand Theft Auto 6 could be one of the most expensive games ever in terms of its budget, and this kind of investment may only be sustainable for a small group of games, Take-Two CEO Strauss Zelnick said in an interview.Speaking to Bloomberg, Zelnick giant investments only make sense for "massive blockbusters," and "that's super hard to do." Of course, GTA 6 is expected to be one of those games, but the industry overall is in for even tougher tim…