Grupo Boticário Looks to Consumers for Clues to Innovate.

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Laboratory of the Boticário Group, which connects innovation to changes in consumer habits Rodolfo Buhrer/Disclosure The advancement of slimming pens and treatments for rapid weight loss is redefining the codes of the global beauty market at a very accelerated pace. "Those who are not paying attention to this movement, which is reshaping consumer behavior, risk losing ground," says Gustavo Dieamant, director of research and development (R&D) at …