In early May 2026, Southeastern Asset Management, which owns over 4% of Mattel, publicly urged the company to explore a sale or merger, arguing the market undervalues its brands and questioning its 2026 investment strategy.
This activism comes shortly after Mattel reported higher first-quarter sales of US$862.2 million and a swing to US$61 million in net income, alongside ongoing share repurchases.
Next, we’ll examine how this shareholder pressu…
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