Gophers seek naming-rights deal for Williams Arena as financial needs grow
- The Gophers athletics department is seeking a naming-rights deal for Williams Arena in partnership with Independent Sports & Entertainment, as stated by the school.
- The financial challenges include a revenue sharing of $20.5 million with student-athletes starting this fall, according to the school.
- Mark Coyle, Minnesota athletics director, expressed that the naming rights offer an opportunity for a company to align with the University of Minnesota and Gopher Athletics.
- Currently, the Gophers reported $151.1 million in total revenues and $152.5 million in expenses for the fiscal year 2024.
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Gophers seek naming-rights deal for Williams Arena as financial needs grow
The Gophers athletics department is exploring a potential naming-rights deal for Williams Arena and the U will partner with Independent Sports & Entertainment in the process, the school said Thursday. This is part of the U’s efforts to create more revenue streams for its athletics department, which likely will be allowed to share $20.5 million in revenue with student-athletes starting this fall. That money will come from what’s known as the “Hou…
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