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GoFundMe Wants to Popularize a Philanthropic Tool Favored by the Ultra-Wealthy

  • GoFundMe launched a new product called Giving Funds on June 30, 2025, in New York to boost charitable giving through donor-advised funds.
  • This launch follows growing popularity of DAFs, which have mainly served wealthy donors, with only about 1% of Americans currently using them.
  • Giving Funds features no minimum balance requirements, charges no management fees, and accepts donations beginning at $5, designed to simplify and encourage thoughtful charitable contributions.
  • In 2023, donor-advised funds distributed $54.7 billion in grants and held $251.5 billion in assets, while GoFundMe’s platform serves 200 million users from diverse backgrounds.
  • GoFundMe expects Giving Funds to expand access to philanthropic tools, potentially accelerating charitable flows amid an impending large wealth transfer, especially among women decision makers.
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GoFundMe is refurbishing a little-known financial tool in a bid to supercharge everyday giving

Giving Funds is GoFundMe’s latest in a flurry of product rollouts with the purported goal of moving stagnant U.S. charitable contributions beyond the 2% GDP mark where totals have long hovered.

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TechXplore broke the news in on Monday, June 30, 2025.
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