Nara Aziza Smith and KATSEYE front Fendi’s “Fendi For Yourself”

Nara Aziza Smith and KATSEYE front Fendi’s “Fendi For Yourself”

© Fendi Fendi launches its new digital campaign, “Fendi For Yourself,” focusing on two of its most recognized designs: the Baguette and the Peekaboo. The campaign draws attention to the relationship between these two distinct icons by placing them in conversation with each other and with the women who choose them. Rather than take a singular stance, the brand leans into contrast, style versus structure, playfulness versus poise, and allows both …

FENDI has announced a digital campaign called "FENDI FOR YOURSELF," featuring members of the global girl group KATSEYE.