Skip to main content
institutional access

You are connecting from
Lake Geneva Public Library,
please login or register to take advantage of your institution's Ground News Plan.

Published loading...Updated

George Clooney & Co. Are Back in the Drink Biz, Just Not Like You’d Expect

Summary by Gear Patrol
The Casamigos founders made tequila the celebrity business of the decade. Their next move may prove to be much harder. Crazy Mountain If you buy from a link, we may earn a commission. Learn more Celebrity alcohol brands used to feel like a novelty. Then George Clooney and his friends transformed a personal passion project into a billion-dollar business. Now the same trio is back — and this time they’re betting on a category that may be eve…

4 Articles

Lean Left

George Clooney returns to sell... drinks. The famous interpreter of ER has launched on the market a non-alcoholic beer called Crazy Mountains. On the can, in fact, he figures a cowboy horse ready to launch his lasso. In 2017 the trio Clooney, Rande Gerber (husband of Cindy Crawford) and Mike Meldman had sold for a billion dollars their brand of tequila Casamigos. Now the three are back together, but for a much softer product that results at the …

·Rome, Italy
Read Full Article

The actor goes back to the beverage business, this time it's about non-alcoholic beer.

Think freely.Subscribe and get full access to Ground NewsSubscriptions start at $9.99/yearSubscribe

Bias Distribution

  • 100% of the sources lean Left
100% Left

Factuality Info Icon

To view factuality data please Upgrade to Premium

Ownership

Info Icon

To view ownership data please Upgrade to Vantage

foodbeast.com broke the news in on Tuesday, March 10, 2026.
Too Big Arrow Icon
Sources are mostly out of (0)

Similar News Topics

News
Feed Dots Icon
For You
Search Icon
Search
Blindspot LogoBlindspotLocal