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Gen Z Turns to Google for Shopping Over Amazon, But That's Not Amazon's Only Problem
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Gen Z Turns to Google for Shopping Over Amazon, But That's Not Amazon's Only Problem
The landscape of online shopping is undergoing a significant transformation, with a notable shift in how younger generations discover and purchase products.While Amazon has long dominated e-commerce, new trends indicate that Gen Z increasingly uses platforms like Google for shopping. This generational pivot, however, isn't the sole challenge facing the retail behemoth.A host of other platforms are also vying for market share and impacting their …
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