Gambling ads on social media reach more than twice as many men as women, finds study
4 Articles
4 Articles
Cambridge study adds fuel to Irish gambling advertising debate
A University of Cambridge study has been thrust into the debate around gambling advertising in Ireland amid wider concerns about the industry’s societal impact in the country. Ireland is in the midst of a phase of re-regulation, with the Gambling Regulatory Authority of Ireland (GRAI) taking charge of the country’s betting market under the remit of the 2024 Gambling Regulation Act. Much like the Gambling Act review on the other side of the Irish…
Cambridge study further fuels Irish gambling advertising debate – DIR HONGKONG
(AsiaGameHub) – A study conducted by the University of Cambridge has intensified the discussion surrounding gambling advertisements in Ireland, coinciding with broader concerns about the gambling industry’s societal effects within the nation. Ireland is currently undergoing a period of regulatory reform, with the Gambling Regulatory Authority of Ireland (GRAI) now overseeing the country’s betting market as mandated by the 2024 Gambling Regulat…
Gambling Advertisements on Social Media Target Over Twice as Many Men as
Recent research conducted by a team at the University of Cambridge reveals a concerning disparity in the exposure of gambling advertisements on social media platforms, notably Meta’s Facebook and Instagram, across different demographics in Ireland. The study meticulously analyzed 411 advertisements from 88 licensed gambling operators, uncovering that young men are reached by these ads at a rate more than double that of women. Specifically, the r…
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