Galaxy S25 Ultra Costs More to Make Than Its Predecessor; Here's Why

From S23 Ultra to S25 Ultra: How Samsung’s flagships evolved in cost and value

Samsung launched the Galaxy S23 Ultra, Galaxy S24 Ultra, and Galaxy S25 Ultra at starting prices of $1,199, $1,299, and $1,299 respectively. So, why was the Galaxy S24 Ultra costlier than the Galaxy S23 Ultra and how did Samsung manage to offer the Galaxy S25 Ultra for the same price as its predecessor? Well, a new report sheds light on that. Counterpoint Research has published an analysis of the bill-of-materials (BoM) cost of the Galaxy S23 U…

Galaxy S25 Ultra Costs More to Make Than Its Predecessor; Here's Why

Samsung launched the Galaxy S25 series earlier this year at its January Unpacked event. While the vanilla and Plus models were also out under the latest lineup, the talk of the town was the Galaxy S25 Ultra. Samsung launched the most powerful smartphone of the series at a price tag of $1299, the same as its predecessor. That said, a new report suggests that the Galaxy S25 Ultra costs more to make than the Galaxy S24 Ultra.  The Galaxy S25 Ultra …