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U.S. FTC Tells Amazon, Walmart to Crack Down on Deceptive ‘Made in USA’ Claims

UNITED STATES, JUL 8 – The FTC demands Amazon and Walmart act against false domestic product claims by third-party sellers, citing $15.8 million in enforcement judgments from 11 cases between 2021 and 2024.

  • On July 8, 2024, the U.S. Federal Trade Commission urged Amazon.com and Walmart to take stronger measures against third-party vendors who falsely advertise their products as "Made in USA" on the companies' online platforms.
  • This call follows the FTC's 2021 adoption of the Made in USA Labeling Rule and investigations revealing companies falsely claimed domestic origin to induce higher payments.
  • The FTC sent letters urging Amazon and Walmart to take action against sellers making false "Made in USA" claims that violate federal regulations and retailer policies, while also warning four smaller companies they must demonstrate that nearly all their products are manufactured within the United States to continue using such labels.
  • FTC Chairman Andrew Ferguson emphasized that shoppers expect products labeled "Made in the USA" to genuinely benefit American employees and the domestic economy, while Walmart stated it promptly removes any third-party items found to be noncompliant with these standards.
  • This enforcement highlights ongoing regulatory efforts to protect consumers and honest businesses by ensuring truthful labeling and preventing deceptive patriotic appeals in online retail.
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U.S. News broke the news in New York, United States on Tuesday, July 8, 2025.
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