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From Snoop Dogg to Tom Brady, stars flock to English second-tier clubs

  • Tom Brady has invested in Birmingham City, illustrating a trend of celebrities buying stakes in lower league football.
  • There is a potential for long-term returns by buying into lower leagues and selling higher, according to Tom Brady.
  • Ed Sheeran confirmed his purchase of a 1.4% stake in Ipswich Town, his local football club, last year.
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From Snoop Dogg to Tom Brady, stars flock to English second-tier clubs

When Snoop Dogg sang the praises of Swansea City, it signalled the unlikely arrival of the latest celebrity owner in the once unfashionable Championship, English football's second tier.

·Missoula, United States
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London - What is the common thread between Snoop Dogg, Ryan Reynolds and Ed Sheeran? These celebrities have all invested in Championship clubs (2nd English Division), both to hope for a long-term profit, but also for passion. Mid-July, the American rapper Snoop Dogg became co-owner of Swansea's club, which is trying to get back to the Premier League, wearing the new jersey for the next season. "The history of this club and its region have touche…

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KULR-TV broke the news in Billings, United States on Thursday, August 14, 2025.
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