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From New Year’s intentions to national impact: the role of the physical activity sector in 2026
Summary by Ukactive
1 Articles
1 Articles
From New Year’s intentions to national impact: the role of the physical activity sector in 2026
By Huw Edwards, CEO of ukactive January traditionally sees a period of sober reflection following the Christmas and New Year holidays. Many people reflect on what difference they want to feel in their lives over the coming year, whether that be professional or personal. Our sector is a key part of this moment, with motivations to prioritise health and fitness for many leading to high demand in membership requests and visits to gyms, pools, and …
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