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From hunger to luxury: The story behind the world’s most expensive rice

Summary by KIFI
By Maggie Hiufu Wong, CNN (CNN) — Holding an elegant black box embossed with the words “World’s Best Rice” in gold, Japanese chef Kenichi Fujimoto tilts his head and smiles — a flicker of skepticism on his face. “These things are often very commercial and not necessarily good,” says the Hong Kong-based chef/owner of Sushi Fujimoto, gesturing at the pot of rice simmering in his kitchen. With more than 20 years of experience working under Michelin…

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KIFI broke the news in Idaho Falls, United States on Tuesday, November 4, 2025.
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