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From $40K to global brand: The entrepreneur who saw gold in socks
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From $40K to global brand: The entrepreneur who saw gold in socks
Brand equity isn’t built through aggressive scaling alone; it’s built through consistency, clarity and delivering real value consistently over time When most investors see a sock company with $40,000 in annual turnover, they see small potatoes. When Dorry Kordahi saw Swanky Socks at the 2018 Chivas Regal Venture pitch, he saw something entirely different: untapped potential in an overlooked market. Today, that vision has materialised into a glob…
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