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French President Macron addresses Cannes Lions

French President Emmanuel Macron made a rare appearance at Cannes Lions on Friday, addressing the festival by video as France was named the “2026 Creative Country of the Year.” The honor, announced during the closing awards show of the 73rd Cannes Lions International Festival of Creativity, recognizes an individual country’s sustained commitment to creativity as a driver of progress and growth. For France, the recognition lands at a moment when …
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CB News broke the news on Friday, June 26, 2026.
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