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Fox Corporation eyeing prediction markets growth “with interest”
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Fox Corporation eyeing prediction markets growth “with interest”
Fox Corporation CEO Lachlan Murdoch has said that the organisation is keeping close tabs on the growth of prediction markets across the US. Murdoch said there were significant revenue opportunities for prediction markets to advertise on Fox-owned platforms. The vertical has exploded in popularity, led by Kalshi and Robinhood, and has seen online sports betting operators shift into the arena. DraftKings, Flutter-owned FanDuel, and Fanatics have …
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