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Former Scholz & Friends Manager: Liane Siebenhaar Founds Forderland - and Relies on AI for Her Advice
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Machine and man: The former Scholz & Friends strategist Liane Siebenhaar makes himself independent ten months after her departure from the agency group with the Hamburg consulting Forderland. The company combines classic brand analysis with a specially programmed AI technology and searches language models, social networks and media reports for the presence of a brand. The Federal Agency for Jump Innovations Sprind uses the offer already in a clo…
It's been a three-quarter year since Liane Siebenhaar left Scholz & Friends. Now she's announcing the move into self-employment and starting a strategy consultation. Siebenhaar relies on her network - and AI as an essential sparring partner.
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