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American Entrepreneur to Acquire La Perla

Summary by WWD
The former CEO of Expedia, Peter Kern, has emerged as the storied innerwear brand's white knight.

8 Articles

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Left
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Center
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Lean Left

The American billionaire Peter Kern has become the new owner of La Perla, the bolognese company that produces intimate luxury veterans from an extremely difficult period. The announcement was received with relief by the workers of the company, gathered in garrison in front of the factory waiting for the connection with the trade unionists who met in Rome the Minister of Enterprise and Made in Italy, Adolfo Urso, to know the offer. The minister c…

·Rome, Italy
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Center

In the auction for the brand in liquidation the American billionaire known for having been number one of the giant Expedia. The 30 million offer and the push of the consort Kirsten who appreciates the made in Italy

·Italy
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One of the most famous Italian clothing brands was in danger of collapse – the luxury lingerie brand La Perla, operating for over 70 years, was close to liquidation. However, this will not happen, as American billionaire Peter Kern, a known lover of Italy, extended a helping hand.

·Poland
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20:40 The ailing Italian lingerie brand La Perla is getting a fresh start under the former CEO of the online travel agency Expedia.

·Belgium
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Bias Distribution

  • 50% of the sources lean Left, 50% of the sources are Center
50% Center
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Corriere Della Sera broke the news in Italy on Tuesday, June 10, 2025.
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