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Japan Saw Record 22 Mil. Foreign Visitors in 1st Half of 2025
JAPAN, JUL 16 – Foreign visitor numbers grew 21% year-on-year, with spending up 22.9% to a record $32.23 billion, driven by strong demand from South Korea, China, and Taiwan.
- In the first six months of 2025, Japan experienced an unprecedented influx of foreign tourists, reaching a total of 21.5 million visitors, as reported by government statistics released on July 16.
- This surge followed strong growth from key markets such as South Korea, China, and Taiwan, all exceeding previous year figures.
- Visitor numbers in June alone reached 3.38 million, up 7.6 percent year-on-year and the highest ever monthly total for June.
- Tourist spending rose 22.9 percent to 4.8 trillion yen, led by Chinese visitors who accounted for 20.4 percent of total spending at 516 billion yen.
- The rapid visitor increase led to challenges such as overtourism affecting local quality of life, prompting a new senior official role focused on travel promotion starting July 1.
12 Articles
12 Articles
Japan marks record number of tourists in first half of 2025 | The Asahi Shimbun Asia & Japan Watch
Japan welcomed a record 21.51 million visitors in the first half of 2025, marking a 21 percent increase compared to the same period last year, the Japan National Tourism Organization announced on July 16.
Japan sees record 22 mil foreign visitors in 1st half of 2025
Japan saw a record 21.5 million foreign visitors in the first half of 2025, government data showed Wednesday, with travel demand remaining strong even outside peak seasons. Visitor numbers for the first six months of the year topped the previous record of 17.78 million set a year earlier, according to…
Japan registered a record number of tourists in the first half of 2025, while last year's figures were already at an all-time high. According to Japanese authorities, the increased number of tourists has also caused challenges to the quality of life of locals.
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