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Ford's quarterly earnings miss forecasts, CEO sees stronger year in 2026
Ford plans new lower-cost EVs and hybrids after a $4.8 billion loss in 2025, with EV sales falling 14%, aiming for stronger results in 2026.
- Ford reported a total US sales increase of 6% in 2025 to over 2.2 million units, but its electric vehicle sales dropped by 14.7% to just over 84,000 units.
- CEO Jim Farley announced plans to focus on hybrids and affordable EVs, launching five new models by 2027, starting at under $40,000.
- Ford faced a net loss of $11.1 billion in Q4, marking its worst performance since 2008, despite reporting revenue of $45.9 billion.
- Ford expects an adjusted EBIT of $8 billion to $10 billion for 2026, with specific segment projections and a clear strategy for future EV models.
73 Articles
73 Articles
Ford CEO says 'the customer has spoken' after its EV business lost nearly $5 billion last year
Jim Farley is guiding Ford onto an entirely new EV pathway. It comes after the automaker consistently lost billions on its all-electric cars.Bill Pugliano/Getty ImagesFord's CEO says American customers "have spoken" after the automaker released a slate of large EVs to lackluster sales.Ford reported $4.8 billion in annual losses for its EV division. It expects to lose another $4 billion to $5 billion this year.The company is rolling out a new lin…
American car giant Ford ended the fourth quarter of last year with a loss of $11.1 billion (around €9.3 billion), after having a profit of $1.8 billion in the same period the previous year. Sales fell by five percent to $45.9 billion (€38.5 billion).
Ford deep in the red – burdening e-car depreciation and high costs+++ TKMS armaments company raises sales forecast +++ Mattel disappointed with figures and outlook +++ The newsblog.
Poor sales of e-cars and US President Donald Trump's customs policy have caused Ford a high loss in the past quarter. Now, austerity and focus on hybrid models are to help.
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