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FOA enlists new marketing agency in renewed push

Summary by HousingWire
Top-five reverse mortgage lender Finance of America (FOA) has enlisted creative advertising agency David&Goliath (D&G) to serve as its new creative agency of record (AOR), following a competitive process including several other candidate agencies. The company — which formally announced the arrangement on Thursday — includes business and brand strategy, creative development and industry thought leadership initiatives, according to the announcemen…
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FOA enlists new marketing agency in renewed push

Top-five reverse mortgage lender Finance of America (FOA) has enlisted creative advertising agency David&Goliath (D&G) to serve as its new creative agency of record (AOR), following a competitive process including several other candidate agencies. The company — which formally announced the arrangement on Thursday — includes business and brand strategy, creative development and industry thought leadership initiatives, according to the announcemen…

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HousingWire broke the news in on Thursday, April 3, 2025.
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