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Fixing residential solar’s trust problem
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Fixing residential solar’s trust problem
A buyer-oriented approach could help solar installers begin to rebuild trust with wary homeowners. Despite the benefits of deploying residential solar, many homeowners remain wary and distrustful when installers come knocking, according to Dhanur Grandhi, the CEO of software startup WattBot, which develops trust-based AI insights for consumers considering residential solar. “Every solar-eligible home has been contacted more than 20 times,” Gra…
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