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Five ways AI is redefining advertising
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Five ways AI is redefining advertising
Sir Martin Sorrell has outlined the marketing and advertising industry’s five biggest areas being impacted by AI and the subsequent consequences – both good and bad – during a SXSW Sydney session hosted by editor-in-chief at the AFR, James Chessell. Visualisation and copyright Sorrell argued the impact AI has on visualisation and copyright is causing the collapse of what the industry has always known, in terms of time and cost, particularly for …
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