Fifa scraps controversial World Cup investment plan
- FIFA President Gianni Infantino has abandoned his controversial plan to sell a 20% stake in World Cup profits to private investors after widespread opposition from European, North American, and Asian soccer bodies.
- The plan involved creating a $20 billion company to manage World Cups and commercial rights, with private investment led by Joshua Kushner's firm, Thrive Eternal.
- Senior FIFA officials, including Carlos Cordeiro and Kevin Lamour, publicly criticized Infantino's secrecy over the proposal, leading to Cordeiro's resignation.
- UEFA called for a boycott of FIFA events, stating that the FIFA World Cup belongs to football and some things are too important to sell.
659 Articles
659 Articles
FIFA’s Infantino Scraps World Cup Investment Plan. But Is It Too Little, Too Late?
FIFA President Gianni Infantino attends the World Cup 2026 final match between Spain and Argentina at New York New Jersey Stadium on July 19, 2026, in East Rutherford, New Jersey. —Chris Brunskill/Fantasista—Getty ImagesFIFA President Gianni Infantino said Friday that football's international governing body would scrap plans to sell private investors a stake in a new commercial venture tied to the World Cup. The pivot came after widespread backl…
FIFA head ditches private equity plan
FIFA president Gianni Infantino is abandoning his plan to sell World Cup profits to private equity after receiving harsh pushback from all corners of the soccer world.Infantino’s decision came after his senior adviser who sat on a White House panel resigned and Asia’s soccer body joined Europe and N
Infantino FIFA Privatization Plan Failure Explained
FIFA President Gianni Infantino had a plan in mind: To “sell” stakes in the 2030 World Cup. In other words, the plan was to privatize football’s biggest event by allowing individual investors to stake a claim on the tournament.But what exactly does all of this mean?To get the full picture, it’s worth noting that FIFA, football’s international governing body, is a non-profit organization. As such, the $15 billion revenue generated by the FIFA Wor…
The World Football Association withdraws the plans for the privatization of the World Championships. Background and reactions.
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