Fifa scraps controversial World Cup investment plan
- On Friday, FIFA President Gianni Infantino confirmed that a proposal to sell 20% ownership of a new commercial entity managing the World Cup to private investors will not proceed after triggering widespread criticism.
- Opposition grew after UEFA and key stakeholders accused Infantino of bypassing standard governance, claiming they were never consulted before announcement details leaked to newspapers on July 28.
- FIFA senior adviser Carlos Cordeiro resigned, calling the proposal "a bad deal for football," while FIFA Chief Operating Officer Kevin Lamour alleged staff were "deceived" by a "project of one person."
- Europe's UEFA, which threatened a boycott of all FIFA events, celebrated the reversal on Saturday, calling out Infantino for failing to deliver on key promises like transparency.
- Although Infantino remains in power, the turmoil leaves the 56-year-old administrator isolated as analysts view his path to re-election in 2027 as significantly more complicated than before the collapse.
632 Articles
632 Articles
FIFA’s Infantino Scraps World Cup Investment Plan. But Is It Too Little, Too Late?
FIFA President Gianni Infantino attends the World Cup 2026 final match between Spain and Argentina at New York New Jersey Stadium on July 19, 2026, in East Rutherford, New Jersey. —Chris Brunskill/Fantasista—Getty ImagesFIFA President Gianni Infantino said Friday that football's international governing body would scrap plans to sell private investors a stake in a new commercial venture tied to the World Cup. The pivot came after widespread backl…
FIFA head ditches private equity plan
FIFA president Gianni Infantino is abandoning his plan to sell World Cup profits to private equity after receiving harsh pushback from all corners of the soccer world.Infantino’s decision came after his senior adviser who sat on a White House panel resigned and Asia’s soccer body joined Europe and N
Infantino FIFA Privatization Plan Failure Explained
FIFA President Gianni Infantino had a plan in mind: To “sell” stakes in the 2030 World Cup. In other words, the plan was to privatize football’s biggest event by allowing individual investors to stake a claim on the tournament.But what exactly does all of this mean?To get the full picture, it’s worth noting that FIFA, football’s international governing body, is a non-profit organization. As such, the $15 billion revenue generated by the FIFA Wor…
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