FDA takes aim at Hims and other telehealth services in drug advertising blitz
The FDA targets telehealth firms for promoting unapproved compounded weight loss drugs with misleading claims, issuing over 100 cease and desist letters to protect consumer safety.
- On September 9, the FDA issued warning letters to Hims & Hers and other telehealth companies for false claims about their compounded weight-loss drugs.
- The crackdown follows a Trump administration memo directing the FDA and Health Secretary Kennedy to ensure pharmaceutical ads are truthful and non-misleading.
- The FDA reprimanded Hims for suggesting that its compounded treatments include the identical medication components found in approved drugs like Wegovy, despite the agency only allowing such compounding during shortages—which have recently been lifted.
- The letters included cease and desist language and more than 100 letters were sent, marking the FDA’s first direct enforcement against online platforms like Hims, whose shares fell over 6% on Tuesday.
- This enforcement signals increased FDA scrutiny on telehealth drug advertising and may curb misleading promotion of compounded medications despite companies' claims of added benefits.
32 Articles
32 Articles

FDA takes aim at Hims and other telehealth services in drug advertising blitz
The Trump administration has issued its first warnings to online services that offer unofficial versions of popular drugs like the blockbuster obesity treatment Wegovy.
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