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Fashion, Main Attraction of Online Sales
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The fashion segment remains the most attractive for online shopping, since during 2024 it was the one that most penetration presented, reveals the study Pulso Moda 2025, elaborated by the Mexican Association of Online Sales (AMVO). Eight out of 10 Internet users plan to buy some of the fashion segment, beauty or luxury items in the next three months, while the fashion category rose from 62 to 64 percent of preference on the online channel during…
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