As The Food Babe's Influence Rises, Ex-Iowan The Farm Babe Seeks to Counter Her Message
Farm Babe challenges Food Babe's anti-GMO claims, highlighting the growing influence of social media on public opinion amid a divisive US food debate with millions of followers involved.
- In the battle over America’s food system, two influencers, Michelle Miller, “The Farm Babe,” and Vani Hari, “The Food Babe,”, symbolize a growing gap in U.S. food debates.
- In response to a Facebook block, Michelle Miller created The Farm Babe in 2014 after posting a critical comment on Hari’s anti-GMO claims.
- With millions of followers, Vani Hari, “The Food Babe,” and Michelle Miller, “The Farm Babe,” influence U.S. food debates, as Edelman found 18-34-year-olds trust social media influencers more in 2024.
- Kraft Heinz and General Mills pledged to phase out synthetic food dyes by 2027, influenced by Kennedy’s MAHA campaign, while West Virginia recently banned some dyes, and Arizona and Utah followed in banning dyes in school meals.
- The MAHA movement’s social media savvy positions it as a key influencer in U.S. food policy, shaping diets, regulation, and public trust amid traditional PR constraints.
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'Farm Babe' versus 'Food Babe'
Michelle Miller stands in a field of corn, stalks stretching above her perfectly styled hair, holding a tiny microphone and addressing an audience online. She was farming genetically-modified corn in Iowa in 2017, she says, when a tornado hit. Now a social media influencer who goes by the name the "Farm Babe," Miller says the wind knocked her corn flat on the ground. But in a feat of botanical fortitude, the plants bounced back. "So when you ask…
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Total News Sources11
Leaning Left1Leaning Right4Center3Last UpdatedBias Distribution50% Right
Bias Distribution
- 50% of the sources lean Right
50% Right
13%
C 38%
R 50%
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