MEGHAN, DUCHESS OF SUSSEX ANNOUNCES AS EVER'S FIRST COLLECTION WILL BE AVAILABLE FOR PURCHASE TODAY
- Meghan, Duchess of Sussex, announced that her brand As Ever launched its first collection on April 2, selling out in under one hour, as she stated in an Instagram post.
- The collection included eight products, with wildflower honey selling out in less than five minutes, according to Meghan's announcement.
- Meghan revealed the name change from American Riviera Orchard to As Ever to allow for a wider range of products, which she shared in an Instagram post.
- The launch included products like herbal teas and flower sprinkles, with only some items remaining available after the excitement of sold-out items.
36 Articles
36 Articles
Meghan Markle’s As Ever Is Selling an Identity Crisis
Meghan Markle’s As Ever is selling an identity crisis. My quest to buy fancy jam from the As Ever website on launch day revealed that Meghan isn’t just confused about what her whole deal is. She also has no idea who her target audience is.
Meghan Markle’s Jam Sold Out in an Hour
Photo: Shutterstock Somewhere in Montecito, Meghan Markle is plopping flower sprinkles into a glass of Champagne. Today is a celebration for the Duchess of Sussex, who, after more than a year of promo, a brand renaming, and a lukewarmly received Netflix show, finally released the inaugural line of As Ever products. In good news for Meghan and bad news for anyone hoping to buy a funny housewarming gift, her jams sold out almost as soon as they dr…
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