Evidence of U.S. Use: A Pillar of Trademark Protection

In the United States, the concept of proof of use is essential for the acquisition and maintenance of rights in a trademark. Unlike other jurisdictions that recognize rights solely on the basis of registration, U.S. trademark law requires the effective use of the trademark in trade to establish and maintain such rights. This article explores the central role of proof of use in the U.S. legal framework of trademark protection. Understanding proof…