Volkswagen CEO Says Transformation Is ‘Shared Responsibility’ in Appeal to EU
Blume urged Brussels to back local manufacturing as Volkswagen faces job cuts and factory closure plans while Chinese automakers expand across Europe.
- On Sunday, Volkswagen CEO Oliver Blume called on European political leaders to introduce stronger policies supporting domestic automakers, backing proposed "Made in Europe" rules to incentivize local manufacturing.
- Chinese automakers including BYD and Leapmotor are aggressively expanding into Europe, fueled by a domestic price war in China that analysts warn threatens to render the European automotive market significantly less profitable.
- Battling to implement sweeping job cuts and threatening to close up to four plants in Germany, Blume faces investor pressure to prove his turnaround strategy extends beyond downsizing to improve product development and software.
- Blume welcomed a recent EU-China agreement as an "important step" toward leveling the playing field, noting it could reduce Chinese imports of plug-in hybrid vehicles by more than half.
- Showcasing a new ID. Tiguan electric SUV and affordable models from Cupra and Skoda at the Paris motor show, the company frames this transformation as a "shared responsibility" between government and industry.
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62 Articles
Kreiszeitung
Blume demands advantages for European added value. Suppliers could benefit – but does an origin label help against China's cost advantage?
Paris, Port de Versailles. Mobile.bg team from the place of the event. Volkswagen Group CEO Oliver Blume has taken a strong stand in defense of the European car industry, advocating for the new regulations, which are titled “Made in Europe”. The initiative, framed within the framework of an ambitious Industrial Accelerator Act, aims to provide a fair field for local producers to speak out against the increasingly aggressive onslaught of Asian co…
Volkswagen has received nearly 150,000 orders for its new, low-cost electric car range before the first deliveries. The German carmaker is trying to prove that Europe can defend its automotive weight in the face of Chinese price competition, but CEO Oliver Blume says Brussels needs to introduce “Made in Europe” rules that reward value created in Europe.
Economy and politics would have to react together to the competition from China, Oliver Blume believes. This is particularly important for his company – because Volkswagen is also losing this sales market, it could become dramatic.
Volkswagen Layoffs: VW CEO Oliver Blume Urges EU Regulations to Protect Automakers | 📲 LatestLY
Volkswagen CEO Oliver Blume has urged European policymakers to strengthen regulations amid rising competition from Chinese automakers. The appeal comes as the German carmaker undertakes its biggest restructuring programme in its 89-year history, involving cost cuts, plant rationalisation and workforce reductions to address financial pressures and protect competitiveness. 📲 Volkswagen Layoffs: VW CEO Oliver Blume Urges EU Regulations to Protect …
The defence struggle of European car manufacturers for their home market is in full swing. Shortly before the EU summit, the VW CEO uses the Paris Motor Show to demand a radical new industrial policy – and is likely to succeed.
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