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EU Probes Mars Takeover of Pringles Maker Kellanova

  • The European Union has started an antitrust investigation into Mars' acquisition of Kellanova due to price concerns for consumers.
  • The European Commission's preliminary assessment showed that the purchase could enhance Mars' bargaining power with retailers in the EU.
  • The investigation will evaluate how the acquisition might impact product pricing and consumer costs.
  • The EU emphasized the importance of ensuring that this acquisition does not increase grocery costs amid already high food prices in Europe.
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Berliner MorgenpostBerliner Morgenpost
+5 Reposted by 5 other sources
Center

People love chips. As one of the most popular brands, Pringles is now changing hands. The EU Commission is alarmed.

·Berlin, Germany
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  • 44% of the sources are Center
44% Center
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fooddive.com broke the news in on Wednesday, June 25, 2025.
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