Ernie Ball Acquires Source Audio

Ernie Ball to acquire Source Audio

Ernie Ball Inc., a world leading manufacturer of premium guitar strings, bass strings and musical instrument accessories, have announced that it has entered into a definitive agreement to acquire Source Audio, the Massachusetts-based company behind some of the most innovative and acclaimed effects pedals in modern music. The move marks a defining moment for both companies. It carries Ernie Ball’s six-decade legacy of shaping how musicians sound …

Ernie Ball Acquires Source Audio

Ernie Ball has acquired Source Audio, adding the Massachusetts effects innovator to its family while keeping the pedal company’s existing brand intact.

“One of the most creative and respected effects platforms in our industry”: Ernie Ball has acquired pioneering pedal firm Source Audio – what does it mean for the brands and the guitar market at large?

Ernie Ball has made a major play in the effects pedal market by announcing the acquisition of Source Audio.It’s a significant move from the string maker, which is set to take control of one of the most innovative effects specialists of the past few years.The acquisition also marks the first time Ernie Ball has branched into the world of premium effects, expanding its scope well beyond its own in-house roster of volume pedals.Founded in 2006, Sou…

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