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Enhanced Games to offer performance enhancers ... and stock ... to the public

  • Enhanced Games filed to list on Nasdaq and launch a direct-to-consumer performance-products business on Wednesday, six months before its Las Vegas competition.
  • The company has secured a $40 million convertible stake and investors expect the offering to raise $200 million, while sources say the deal values Enhanced Games at about $1 billion.
  • Enhanced's business model centers on consumer health products and competitors will undergo mandated medical profiling, with the website offering reservations for testosterone replacement medicines.
  • Athletes can win $250,000 first prizes and Fred Kerley, Olympic sprinter, and Ben Proud, Olympic medallist swimmer, are signed to compete at the inaugural Las Vegas meet in the Enhanced Games format.
  • Backed by investors including Peter Thiel, the project faces criticism from the International Olympic Committee and anti-doping authorities as unfair and unsafe, while Christian Angermayer claims doping is widespread.
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The organiser of the Enhanced Games, the "improved" Games allowing doping, will enter the stock exchange in New York after an operation that values the company $1.2 billion, according to a press release published on Wednesday.

·Montreal, Canada
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Bloomberg broke the news in United States on Tuesday, November 25, 2025.
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