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Elon Musk X Sues Startup for Trying to “Resurrect” the Twitter Brand
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Operation Bluebird, which was launched to revive Twitter, has been sued by X, the company that bought and renamed Twitter.
X Corp, the company of Elon Musk, opened a new legal front this week by suing the startup Operation Bluebird for trying to cancel the registered brands of “Twitter” in the United States. The aim of the startup is as ambitious as it is provocative: “bring Twitter back” as a new social network under the domain twitter.new. For X, the move is not innovation, but a direct attempt to misappropriation one of the most recognized brands on the planet. T…
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