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Ellafi Goes All In for Women
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Ellafi Goes All In for Women
While looking for a niche and need to fill, the former Seasons FCU zeroed in on a historically underserved population – women. Market research and survey responses made it clear that while women are often in charge of finances and financial decisions, they aren’t comfortable with the responsibility. And thus was born Ellafi FCU, with a mission to create economic resilience and empower women to achieve financial independence.
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