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DR Congo Inks $46 Million Sponsorship Deal with FC Barcelona to Boost Tourism Amid Conflict
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DR Congo Inks $46 Million Sponsorship Deal with FC Barcelona to Boost Tourism Amid Conflict
In a bold move to rebrand its international image, the Democratic Republic of Congo (DRC) has entered into a high-profile sponsorship deal with Spanish football giants FC Barcelona, committing over $46 million to promote the country as the “Heart of Africa” and a premier tourism destination. According to a contract dated June 29 and reviewed […]
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