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Nicola Willis: NZers Not Getting a 'Raw Deal' on Butter

NEW ZEALAND, JUL 23 – Fonterra's CEO and Finance Minister discuss how rising global demand, especially from China, has driven butter prices up 46.5% in the past year, affecting local consumers and retailers.

  • On Tuesday evening, Finance Minister Nicola Willis held a meeting with Fonterra’s CEO, Miles Hurrell, to address the issue of rising butter prices in New Zealand.
  • The meeting followed a year of soaring butter prices driven mainly by strong global dairy demand and supply constraints, which pushed prices up 46.5 percent to about $8.60 per 500g.
  • Hurrell explained that roughly 80 percent of supermarket butter prices reflect international market rates, that retailers set local shelf prices, and that Fonterra must support its 8,500 farmer suppliers without discounting products domestically.
  • Willis characterized the discussion positively, highlighting the importance of boosting competition among supermarkets as the key strategy to reduce prices, while also recognizing that Fonterra must balance shareholder interests with the negative impact higher prices have on New Zealand consumers.
  • The discussion highlighted limited levers to control butter prices locally, suggesting New Zealanders will face high costs for now despite strong dairy prices benefiting the national economy and farmers' communities.
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Opaque price increases are puzzling. There is a problem of explanation for consumers.

·Aarhus, Denmark
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Jyllands-Posten broke the news in Aarhus, Denmark on Wednesday, July 23, 2025.
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