Do Our Individual Behaviors Speed Up Or Inhibit Collective Climate Action? - CleanTechnica

Why we overestimate the positive impact of our actions on the climate

Why is recycling waste or switching off the lights sometimes perceived as more effective for the climate than giving up air travel? A team from the University of Geneva (UNIGE) surveyed nearly 3,000 people and identified key psychological mechanisms underlying these misperceptions. Their findings pave the way for more effective communication strategies that encourage behaviors with the greatest potential to reduce greenhouse gas emissions. The study is published in Nature Sustainability.

Do Our Individual Behaviors Speed Up Or Inhibit Collective Climate Action? - CleanTechnica

Occasionally, there is dissension among climate activists and the experts who study them about whether individual behaviors help or hurt collective climate action. In other words, if I walk the climate talk, am I more likely to persuade others — including corporations and governments — to do the same? A ... [continued] The post Do Our Individual Behaviors Speed Up Or Inhibit Collective Climate Action? appeared first on CleanTechnica.

Do Our Individual Behaviors Speed Up Or Inhibit Collective Climate Action?

Occasionally, there is dissension among climate activists and the experts who study them about whether individual behaviors help or hurt collective climate action. In other words, if I walk the climate talk, am I more likely to persuade others - including corporations and governments - to do the same? A ... [continued] The post Do Our Individual Behaviors Speed Up Or Inhibit Collective Climate Action? appeared first on CleanTechnica.