Disney Reorgs Marketing Leadership Ahead of Disney+ and Hulu Merge

Disney Entertainment Reorganizes Marketing Under Asad Ayaz, Shannon Ryan

Disney Entertainment has restructured its marketing division, with executives Asad Ayaz and Shannon Ryan each taking on new duties.

Disney Entertainment Consolidates Film, TV & Streaming Marketing Under Asad Ayaz; Shannon Ryan Adds DTC Oversight

Disney Entertainment is combining film, TV and streaming marketing under Asad Ayaz. Shannon Ryan adds DTC marketing oversight in restructuring.

Disney’s Asad Ayaz to Oversee Entertainment Marketing, Shannon Ryan Duties Expand to Include Streaming With Hulu-Disney+ Merger

Asad Ayaz will oversee Disney Entertainment marketing and TV marketing chief Shannon Ryan will add streaming to her purview with the Hulu-Disney+ merger.

Disney Reorgs Marketing Leadership Ahead of Disney+ and Hulu Merge

Asad Ayaz and Shannon Ryan take on new duties as Disney streamlines its marketing.

Disney Merges Disney+ and Hulu Marketing Teams for 2026 Integration

In a sweeping overhaul that underscores the Walt Disney Co.’s push for streaming dominance, the company has announced a major reorganization of its marketing operations, effectively merging the promotional efforts for Disney+ and Hulu into a unified structure. This move, detailed in a recent report by Adweek, aims to streamline campaigns and eliminate redundancies as Disney prepares for the full integration of Hulu’s content into the Disney+ pla…