Despite Caitlin Clark injuries, WNBA sees regular-season viewership increase

WNBA Ratings Rise 3% in 2025 Despite Clark’s Absence

The WNBA’s most-watched games of the season still included the Indiana Fever and Caitlin Clark.

Despite Caitlin Clark injuries, WNBA sees regular-season viewership increase

The biggest upset in the WNBA this season might not come on the court, but in the television ratings. Despite the league’s biggest television draw, Indiana Fever star Caitlin Clark, missing large portions of the season due to injury, the WNBA still beat out its record-setting 2024 season in television viewership. According to a report by Austin Karp in Sports Business Journal, the WNBA regular season finished with a year-over-year viewership inc…

WNBA viewership hits high largely without Clark, but with caveats

The following article "WNBA viewership hits high largely without Clark, but with caveats" originally appeared on Sports Media Watch. The WNBA had its most-watched regular season since 1998 on its primary networks, with Nielsen’s “Big Data” helping to overcome an injury-wracked season for Caitlin Clark. WNBA regular season games averaged 969,000 viewers across the league’s primary Nielsen-rated networks — ABC, ESPN, CBS and ION — up 3% from last …