Derthona Basket presented his new brand identity: a visual system built on the history of Tortona, from its symbols (such as the lion, the rose and the Derthona Display, the new original typography of the team) to the ambition to consolidate its space in European basketball. "Raised in history, ready for the future" is the principle on which the whole brand identity is built.
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Derthona Basket presented his new brand identity: a visual system built on the history of Tortona, from its symbols (such as the lion, the rose and the Derthona Display, the new original typography of the team) to the ambition to consolidate its space in European basketball. "Raised in history, ready for the future" is the principle on which the whole brand identity is built.