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Gen Z Tanmaxxing Trend Prompts Dermatologists to Warn on Sun Damage

A Canadian Dermatology Association poll found almost 40% of 1,000 Gen Z respondents intentionally tanned in the past year despite skin-cancer concerns.

  • TikTok feeds are flush with #tanmaxxing posts from teens and young adults, a trend promoting maximum sun exposure with minimal or no sunscreen use.
  • Lana Armani, a 22-year-old social media specialist in Montreal, describes tanmaxxing as part of the broader 'looksmaxxing' trend aimed at optimizing appearance despite awareness of UV risks.
  • Toronto dermatologist Julia Carroll warns that progress in skin protection is sliding backward; an Ipsos poll found nearly 40 per cent of 1,000 Canadians intentionally tanned despite 79 per cent expressing concern about skin cancer.
  • Carroll cautions that consequences may not appear for 20 to 30 years, when youth could face 'irreparable sun damage' including photoaging and melanoma; the Canadian Cancer Society advises limiting sun exposure between 11 a.m. and 3 p.m.
  • To improve safety adoption, Armani suggests influencers promote sunscreen as a beauty product with tint or glow; dermatologists emphasize there is no such thing as a 'safe' tan.
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34 Articles

The Toronto StarThe Toronto Star
+7 Reposted by 7 other sources
Lean Left

Dermatologists desperately want gen Z to stop ‘tanmaxxing’ — but are their warnings effective?

TORONTO - Dr. Julia Carroll feels like the progress made over years of educating people how to protect their skin from sun damage is sliding backwards.

·Toronto, Canada
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Winnipeg Free PressWinnipeg Free Press
+24 Reposted by 24 other sources
Center

Dermatologists desperately want gen Z to stop 'tanmaxxing' — but are their warnings effective?

TORONTO - Dr. Julia Carroll feels like the progress made over years of educating people how to protect their skin from sun damage is sliding backwards.

·Winnipeg, Canada
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Dermatologists are concerned about a trend called "tanmaxxing", which has gained popularity this spring and summer.

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  • 69% of the sources lean Left
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Battlefords NOW broke the news on Saturday, August 1, 2026.
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